Simple doesn’t mean easy!

I’ve always been a sportsman, for years skiing was the center of my life, I competed at a good level also coming in the European Cup.

Sport has taught me so many things and there’s a lesson I’ve never forgotten:

when a professional knows how to ski really, really well, skiing seems easy.

If you look at an exceptional skier his movements are so fluid and natural that it seems he isn’t making the slightest effort, that’s why he looked, skiing seems really easy.

If, on the contrary, you look at a mediocre skier, in his face you see the fatigue, in his known movements the effort and the difficulty and I realize how difficult and complex what he is doing.

What does all this mean?

It means that the more an action approaches perfection, the more that seems easy.

It seems easy, because in reality it isn’t, indeed.

What externally seems easy is the result of days, months, years of trials, exercises, sacrifices.

It’sn’t easy, it’s done so simple, so natural that it sounds easy.

This makes me think of the wheels.

Apparently they seem easy to do, but it’s exactly the opposite.

Inside there are about fifteen substances that must be dosed with an almost maniacal perfection, wrong even a small percentage of all the products to be put and the final result will be disastrous.

Reverse even one step, first putting a product that you had to put after and the wheels will be thrown away.

If even one substance out of fourteen isn’t good, because it isn’t the right product or because the supplier has advised you badly, you have wasted everything.

The cooking time is wrong and everything will have to be redone.

I am well aware of all this because they are just some of the things we have learned on our skin with attempts and endless trials in these last years.

As I said the wheels have about fifteen substances inside, many of these substances are “alternative“, which is the result of a long search for materials that try to respect as much as possible the environment and safety, materials that are recycled in optics of a circular economy.

Are all the materials we use are natural or recycled?

Unfortunately no, we have not managed to get this yet, but we would like one day to do it.

Being able to create a “perfect” wheel is very difficult.

Having a wheel mounted on any type of machine makes an excellent gloss, which takes the shape of the glass right away, which can polish with a single pass, is a result that is obtained when the wheel is perfect, so simple to use to seem easy to do.

I know that I produce them that is not easy, indeed it is exactly the opposite.

Simplicity is when you do something difficult so many times that you do it now without even thinking about the steps.

That is the moment when complexity and simplicity meet and everything is transformed becoming “normal” to do.

Exactly like when I’m skiing, I know that one thing is easier to use and more seems easy to do